Logos are notoriously difficult (and costly) to design, yet they’re mission critical for any business. Instead of using graphics, try a typographic approach instead. Typographic logos, like the ones ...

Logos surround us in digital and physical space. Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols.

Jeb! is fine, as far as logos go. It's uninspired, sure, but it gets the job done. But as a piece of typography, it's crap. Actually, it's worse than that. “It’s a piece of shit, and you can quote me ...

Meg Donohoe and Mitch Paone, co-founders of the influential design company DIA, talk about why process should come before aesthetics and how using motion design in their work felt radical at the ...

Like many great startup origin stories, the one for Love Billy!–a New York-based direct-to-consumer clothing brand–begins at a party. It was 2015, there really was a Billy, and Candice Pool Neistat ...

Starting a business feels exciting. A little chaotic too. You’re juggling product ideas, marketing plans, funding questions, ...

Find the latest logo design news from Fast company. See related business and technology articles, photos, slideshows and ...