Not only can crafting effective narratives help your brand resonate with your audience, but it can also impact the broader business ecosystem.

"It is so important that we continue to diversify revenue streams and control expenses to allow for a sustainable and impactful future," Academy CEO Bill Kramer tells THR.

Netflix’s deal to acquire Warner Bros. , one of Hollywood’s oldest movie studios, poses seismic shifts to the entertainment industry and the future of moviegoing. As one of the remaining “big five” studios, the 102-year-old Warner Bros. is an essential part of movie theater business.

First lady Melania Trump announced her new production company, sharing the motion graphic for Muse Films ahead of the "MELANIA" film release in January.

French production and exhibition giant Pathé is looking to “re-launch” its English-language film business with the appointment of FilmNation president of motion pictures Ben Browning as co-CEO of Pathé U.K. and the company’s president of global film.

Melania Trump announced Friday that she had created her own production company, Muse Films, ahead of the release by Amazon of a documentary on the first lady.